Training Webinar To Help Businesses Create A Social Media Strategy & Plan For 2022

  • A new training session by Belfast company Excalibur Press is set to help business owners, social media managers and staff responsible for looking after social platforms create an actionable social media content strategy and plan.

    Delivered by trainer and content strategist Tina Calder, the session How To Set Up Your Social Media Content Strategy & Plan For 2022, which takes place on Friday January 7 and will take attendees through the basics of what they need to know in order to maximise their social media use in the year ahead.

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    Speaking ahead of the session Tina Calder said: “As the number of platforms increase in number and audience expectations change it’s not easy to keep on top of your social platforms in a streamlined way that is beneficial for your business.“In this session we’re going to focus on helping people understand the practical steps they need to take in order to create a basic social media strategy for the year ahead and show attendees how to make a plan, where to get ideas and how to execute good infrastructure social media content creation in bulk.”

    The 90 minute session will also take attendees through each of the platforms and the most important features as well as helping develop ways to brainstorm content, get their staff and colleagues involved and how to fit social media into a wider marketing and communications strategy.

    Tina also added: “Throughout this session I will be revealing all the tools we use at Excalibur Press to create good quality content for our clients as well as lift the lid on the secrets other social media professionals don’t want you to know. By demystifying how to optimise your social media content creation and showing attendees how to integrate social content into all aspects of the customer journey I hope that businesses and individuals will be much more confident about creating great social media content throughout 2022.”

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    Tina will also be presenting a webinar on how to supercharge your blogging and content marketing for 2022 which will take place on Friday January 21  and will take attendees through the secrets of creating blog content for their business.

    For more information and booking details for How To Set Up Your Social Media Content Strategy & Plan For 2022 on Friday January 7, go to

    For more information and booking details for How To Supercharge Your Blogging & Content Marketing For 2022 on Friday January 21, go to 

    Source: Written from press release. 

    About the author

    Aoife is a Sync NI writer with a previous background working in print, online and broadcast media. She has a keen interest in all things tech related. To connect with Aoife feel free to send her an email or connect on LinkedIn.

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