Rosemary Morrison from Directus Training and Consultancy will lead this 1-day Masterclass.
A Certified Management Consultant and Fellow of the Institute of Marketing, Rosemary has assisted thousands of entrepreneurs to start up and grow throughout the last 23 years through training, mentoring and coaching, and, after studying AI with MMC Learning, she has recognised that small businesses need practical, jargon-free guidance to harness technology effectively.
Her 'AI for Business - Made Simple' Masterclass addresses a real gap as many business owners feel overwhelmed by technical complexity but want to leverage AI's potential.
This Masterclass bridges that gap by combining traditional business consultancy with cutting-edge AI applications, enabling strategic thinking and planning through modern tools that help businesses compete effectively.
Join her to discover how!
Book onto the next Masterclass ....
Where and when……
What you’ll come away with;
The AI Fundamentals - Understanding the difference between AI and Generative AI, and how both can transform your business operations
Mastering the Art of Prompting - The secret sauce to getting exceptional results from ChatGPT and other AI tools. Specificity is key!
Practical AI Tools for Marketing:Google Alerts for staying ahead of trendsLumen5 for video content creation:Looka for brand design, Canva for visual content, Leonardo and Midjourney for stunning image generation and more
Real-World Applications - From creating marketing plans to generating professional imagery, participants will experience firsthand how AI can streamline workflows and enhance creativity
Future-Proofing Your Business - How to stay updated with the rapidly evolving AI landscape through platforms like Mindstream and HubSpot
The Reality Check - Yes, AI is powerful, but it's not perfect! We will explore both the opportunities AND the challenges, including the importance of fact-checking and understanding its limitations.
