Small businesses in Northern Ireland are being given the chance to boost their profile by having their brand splashed across billboards or bus shelters, as part of an innovative new promotion from Danske Bank.
Companies are invited to apply for the chance to win an exclusive advertising package that will give them access to Danske Bank’s design agency to create their own eye-catching advert.
The advertisement will then be printed and featured for two weeks on four billboards or bus shelter sites within Northern Ireland.
Nicola McCleery, Head of Marketing at Danske Bank explained what the ‘Small Business, Big Boost’ initiative is about:
“Danske Bank is getting behind small business in a big way – and we’re always looking for new and innovative ways to support this important sector of our economy. Few small businesses have the resources to develop a marketing campaign so we are delighted to be able to offer the expertise of our advertising and design agency, Elm House Creative and donate advertising space courtesy of our outdoor media partners, PML for one lucky business.”
Ann McGregor, Chief Executive of Northern Ireland Chamber of Commerce and Industry, added:
“Northern Ireland Chamber of Commerce and Industry welcomes Danske Bank’s latest customer initiative. The ‘Small Business Big Boost’ initiative provides a unique opportunity for local businesses to obtain a level of exposure which otherwise may be hard to get.
“The promotion will also challenge small firms to think about promoting their businesses in general. This includes how they could grow awareness for their business and what their competitive advantage is – ultimately stimulating business growth.”
This promotion is the latest in a series of new initiatives from Danske Bank to support Northern Ireland’s small businesses. Start-up and small business customers switching their business to Danske Bank are currently eligible for a unique incentive of £500 cashback. A new account – Danske Small Business Digital – has been launched to meet the needs of those customers who prefer to manage their finances through online banking and the Post Office network. And a new online hub – www.danskebizhub.co.uk – provides locally produces information and resources designed to help small business owners navigate the challenges of running a small business, whatever stage they are at.
The marketing boost prize draw is open to new-to-bank and existing business customers who open either a Danske Small Business Account or a Danske Small Business Digital Account between 6 June and 29 July 2016. Prize draw terms and conditions apply and can be found at www.danskebank.co.uk/boost
